06_Asia_Customer_Loyalty_PrereadPublication

WTCTR- Driving Customer Loyalty

It is built through powerful rewards, beloved brands, breakthrough campaigns, and emotional connection.

Watsons Club

Brand/Category Festivals

Enhance GOBE Brands

Customer Love Score Driven by right service, emotional connection, and consistent delight.

VIP Program & Special Offers

Strategic Brand Investment & Focused growth on key brands

Spotlight periods for hero brands & key categories

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CRM Programs

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Win-back, Birthday, First Time Buyer

Coty (Rimmel & Max Factor) , Deborah, Frudia, Nyx, Pure Beauty, Unfilter Beauty, Revolution, Watsons

Hair, Skincare, Sun, Makeup Festivals

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MMP & TMPS

Price Point Project (Own Brands)

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Supplier Campaigns

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Point Boost Campaigns

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Automated Customer Journeys

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